Right Side Up

Aligning Business and Marketing in the Age of the Organised Customer

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Categories

  • Miscellaneous
  • Resources and Papers

Recent Posts

  • New blog address
  • Vendor Relationship Management
  • Is VRM a 'phenomenon'?
  • Markets, prices and VRM
  • Transparency Systems: with 'VRM inside'
  • Who should manage employee health?
  • Unpicking the real meaning of 'identify and meet customer needs'
  • Hard Re-set Required for Direct Marketing to Re-invent Itself
  • Can I Own My Data?
  • The future of advertising
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Right Side Up Authors

  • Alan Mitchell
  • Alex Cheatle
  • Chris Lawer
  • Iain Henderson
  • Liz Brandt
  • Peter Massey
  • Steve Leegood
  • Tim Kitchin

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